Sales & Marketing
Revenue generation and marketing
This category holds tools for your MSP's marketing efforts. It covers lead generation, customer relationship management, and campaign automation. The catalog lists 449 products.
You will find a lot of variety here. CRM Platforms alone account for 61 products. Content Creation & Design has 89 products, focusing on the actual assets you use. Partner & Channel Management offers fewer choices, with only 8 products if you're looking to scale through partnerships.
Integration with your core PSA is important. Many tools connect directly to ConnectWise PSA, Autotask PSA, or Halo PSA. This keeps your sales and service data in sync. Some products, like Brevo's Marketing Platform, also offer APIs for custom integrations with other systems or Microsoft 365. Remember that none of these talk to Autotask yet, so budget for a manual export.
Consider Mailbox Power for direct mail with AI-driven personalization and MCP support. Brevo's SMS Marketing uses AI to target text messages. Their Sales Platform assists with lead engagement. MSP Camp's Premium Membership offers templates and resources for MSP-specific content. Bizzity handles lead generation and includes user-defined email and SMS templates.