Why do you need uptime monitoring? Website downtime costs you more than just your reputation; it directly affects your revenue. If a potential customer lands on your website and it’s down, they’re going to head right over to your competitor’s website that is online. That’s not all. If your website is consistently down, your SEO ranking will be impacted meaning your competitors get ahead of the game again. The answer? Identifying website downtime as soon as it happens is key to your business needs.