ThreatCaptain is a cybersecurity technology company based in Greenville, South Carolina. It specializes in a financial cyber risk discovery and sales enablement platform designed for Managed Service Providers (MSPs). The company helps MSPs translate complex cybersecurity risks into clear financial impacts, enabling them to effectively communicate with business decision-makers, particularly CFOs. This approach assists MSPs in overcoming financial objections and closing more cybersecurity deals. Founded by industry veterans, ThreatCaptain addresses the challenge MSPs face in conveying technical risks in business terms. The platform offers a comprehensive business report that includes a business risk assessment, financial impact translation, and a sales enablement toolkit. These features help MSPs present the urgency of cyber risks in a way that resonates with financial stakeholders. By providing simulations and reporting based on client-specific data, ThreatCaptain empowers MSPs to facilitate informed discussions about cybersecurity investments and enhance their role as strategic partners to their clients.