Gusto logo
Gusto
San Francisco, California, United StatesFounded 20112.4k staff

Updated 7 hours ago

About

Gusto, Inc. is a technology company based in the U.S. that specializes in cloud-based payroll, benefits, and human resource management software tailored for small businesses. Originally founded as ZenPayroll, the company rebranded to Gusto in 2015 to broaden its offerings beyond payroll services. Headquartered in San Francisco, Gusto also has offices in Denver and New York City. Gusto provides a comprehensive online platform that integrates various HR and payroll functions. Its services include full-service payroll processing, employee onboarding tools, benefits administration, time tracking, and HR compliance features. The platform is designed to streamline administrative tasks, enhance accuracy, and ensure compliance with tax and labor regulations. Gusto's user-friendly interface and strong integration capabilities with popular software make it an efficient choice for small to medium-sized businesses looking to manage their workforce effectively.

Products

4

Gusto provides employee benefits administration, including health benefits, automatic savings, and 401(k)s.

AI
Business Operations
Updated Oct 8, 2026

Gusto provides HR tools to assist with hiring, onboarding, talent management, and compliance.

AI
Business Operations
Updated Oct 8, 2026

Run your payroll in minutes. Run payroll as many times as you need to each month — we don’t charge extra. Your team gets paid in just a few clicks. And you can even set it on AutoPilot™.

AI
Business Operations
Updated Oct 8, 2026

Gusto's time and attendance tracking helps businesses manage employee time, track attendance, and process time-off requests.

AI
Business Operations
Updated Oct 8, 2026

Recent News

Gusto logoGusto
Blog

What Taxes Do I Pay If I’m Self-Employed?

While not directly MSP-focused, this article is relevant as many MSP owners are self-employed or have self-employed clients needing tax guidance. It provides basic tax information for those who are self-employed.

Read more
Gusto logoGusto
Announcement

Gusto Showcase returns! Nearly 75 small improvements that add up to big progress.

Gusto has released nearly 75 small improvements, which may include new features or integrations relevant to MSPs managing payroll and HR for their clients. MSPs should review the updates for potential benefits.

Read more
Gusto logoGusto
Announcement

Payroll, Benefits, HR. Simplified.

Gusto offers payroll, benefits, and HR solutions, catering to businesses of all sizes, including those managed by MSPs for their clients, streamlining administrative tasks and ensuring compliance.

Read more
Gusto logoGusto
Announcement

Integrations

Gusto highlights its integrations with other tools and software. MSPs could be interested in integrations with accounting, time tracking, or other business management platforms commonly used by their clients.

Read more
Gusto logoGusto
Announcement

Become a partner

Gusto is looking for new partners to grow their accounting or bookkeeping practice. MSPs could potentially leverage this partnership opportunity to expand their service offerings and better support their clients' HR and payroll needs.

Read more
Company Overview

Founded

2011

Employees

2.4k

Industry

Information Technology & Services

Headquarters

San Francisco, California, United States

Focus Areas

compliancepayrollhuman resourcesbenefitssmall businesssaas