Gusto, Inc. is a technology company based in the U.S. that specializes in cloud-based payroll, benefits, and human resource management software tailored for small businesses. Originally founded as ZenPayroll, the company rebranded to Gusto in 2015 to broaden its offerings beyond payroll services. Headquartered in San Francisco, Gusto also has offices in Denver and New York City. Gusto provides a comprehensive online platform that integrates various HR and payroll functions. Its services include full-service payroll processing, employee onboarding tools, benefits administration, time tracking, and HR compliance features. The platform is designed to streamline administrative tasks, enhance accuracy, and ensure compliance with tax and labor regulations. Gusto's user-friendly interface and strong integration capabilities with popular software make it an efficient choice for small to medium-sized businesses looking to manage their workforce effectively.