Instagram is a popular social media platform focused on photo and video sharing. Co-founded by Kevin Systrom and Mike Krieger, it launched in October 2010 and has grown to over two billion monthly active users by 2022. Instagram is owned by Meta Platforms, Inc., the parent company of Facebook. The platform allows users to upload photos and videos, apply filters, and share content with followers or the public. Key features include Stories for temporary posts, Reels for short-form videos, IGTV for longer videos, and a direct messaging service. Instagram also integrates e-commerce capabilities, enabling businesses to showcase products and allowing users to shop directly through the app. Additionally, it offers targeted advertising solutions for businesses to reach specific audiences through sponsored content. Instagram serves a diverse user base, including individuals, influencers, content creators, and businesses, making it a vital tool for digital marketing and brand engagement.