About
GfK Etilize Inc. is a global provider of standardized product data feeds and eCommerce solutions, catering to manufacturers, distributors, and retailers. The company offers access to a vast database of over 20 million products across various industries, including Information Technology, Consumer Electronics, Office Products, and Home Appliances. The core services of GfK Etilize include delivering high-quality product data that features images, marketing text, technical specifications, and merchandising information. This data is organized in a way that enhances search engine optimization (SEO) and allows for easy integration into eCommerce platforms. The company’s product data catalogs support multiple languages and are designed to improve online product content, enhancing customer experiences and sales performance. Headquartered in Dana Point, United States, GfK Etilize employs over 10,000 people globally, showcasing its significant presence in the product data and eCommerce solutions market. The company specializes in transforming and matching product content to align with clients’ catalogs, often integrating pricing and inventory information to meet specific requirements.
Products
9Trusted AI for a new era of commerce, powering workflows across business.
Solutions for data analytics and activating insights into action.
Solutions for analyzing brand performance and media effectiveness.
Solutions focused on connected content for enhanced consumer experiences.
Solutions providing deep understanding of consumer behavior and preferences.
The data foundation behind every decision, enabling connectivity and insights.
Solutions to drive innovation and product development.
Solutions that help clients understand market trends and performance.
Where intelligence becomes action through data and AI platforms.
What changed
- Catalog quality
- New productData and Connectivity added to the catalog
- New productPlatforms added to the catalog
- New productAI at NIQ added to the catalog
- New productConnected Content added to the catalog
- New productAnalytics & Activation added to the catalog
Founded
1999
Employees
160
Industry
information technology & services
Headquarters
Chicago, Illinois, United States