BrainStorm is a software adoption and training company founded in 1995 in Utah by John Wade and Eric Farr. It has transformed from a traditional training provider into a SaaS platform that integrates a communications engine, learning management system, and analytics. The platform is designed to help software vendors, customers, and end users effectively adopt and master essential software tools. The core mission of BrainStorm is to unlock human potential through effective technology adoption. Its offerings include BrainStorm QuickHelp™, which provides personalized training content and change management support, and a communications engine that delivers targeted messaging to guide users through software transitions. The learning management system allows for the creation and distribution of dynamic training content, while the analytics feature consolidates data to help IT and HR teams track user progress and identify areas for additional support. BrainStorm serves a diverse range of organizations, including software vendors and enterprise IT departments, focusing on simplifying onboarding and maximizing the value of software investments. The company also emphasizes corporate social responsibility by contributing skills and expertise to create positive change.